Dentalman

My Creative Services:
Logo Design, Brand Idetity 
and Website Design
Client: Dentalman
Agency: Parasol Island
Year: 2015

Dentalman was originally a logo pitch that I was supposed to take care of. Throughout the process of the project, the client liked the logo so much that he changed his mind. Dentalman was supposed to be a subpage on the existing dental page minilu, but now he wanted to turn it into its own website.

The target audience remained the same, but the mood and experience on the site was to be a new and more modern one.

This is how Dentalman became a lifestyle blog and b2b store for dentists and professionals in that field. It was supposed to combine all the needs of a modern-day dentist. luxury, travel tips, an integrated wine subpage in collaboration with a local wine producer, fashion news, and restaurant recommendations. 

Logo

Website 

Shop

Magazine

Here is what the founder Veith Gärtner had to say about the project Dentalman:

Here are some illustrations that I made, but didn't use on the page. My original idea was to create a character that would embody the Dentalman. This would then be used in a live chat or an error page.