Another early piece from my time at Ogilvy Düsseldorf in 2018 – from a stage of my career where I was still finding my foundation, and clearly enjoying the process. This post for Honor was about highlighting the camera function with the built-in food mode. And what better day to do that than the Eat What You Want Holiday? Indeed, it is not a serious holiday and just a little fun, but it was a good fit to highlight the food mode function.
My Role
I came up with the idea, composed the visuals, and handled the photo editing – adapting a color-curated food photography style I'd seen on Pinterest into a branded piece for Honor's food-mod camera feature.
Learning & Impact
Tying the post to "Eat What You Want Day", a light, unofficial holiday, turned a product-feature post into something sharable and fun rather than a straightforward ad. A small but useful lesson in using cultural moments to make a product feature land.
